August Gusto … Get Above the Matrix, Using Your Logo Efficiently, Slice and Slim Content for Article Directories, Plus Magical FB Profits-in-a-Box !!
Welcome to your “Tuesday Tipster” for August 2, 2011.
If you want to get to the ” Real Deal ” take a serious look at this package and find out why Bill MacRea’s new product really is Above the Matrix.
Our Series on Branding continues with part 14; Using Your Logo Efficiently.
This week we have part 5 of our NEW Series on Ways To Re-use Your PLR Content called “25 Ways to Use PLR Products to Profit”. Part 5 is Slice and Slim Content for Article Directories.
Plus Magical FB Profits-in-a-Box with everything you need to succeed with Facebook including 3 Video Tutorials.
So let’s get started, Enjoy!
1. ) Above the Matrix …
Want to know what I think. I think this is a “real” answer for those who are frustrated with all the “get rich” “one button” products being promoted by those “gurus” out there in the now more dubious than ever Internet Marketing community.
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I am happy I got in on this and would advise you to have a serious look, before it is too late.
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Give Video A moment to load …
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2. ) Our Series on Branding continues with part 14;
Using Your Logo Efficiently.
There should be a consistent look and feel to every page of your website. You want your visitors to know they haven’t actually left your site when they go to another page. Icons for going back or to the next page, for printing the page or even the icons that line your menu should all follow the same theme as your site as part of your marketing effort. Every aspect of your website should be about your brand.
Standing out from the rest is not nearly as important as having others recognize your site. If a visitor travels to other pages and they look different, they may believe they accidentally left your site and then leave it all together.
A simple concept for internet market branding is your logo as an icon. You can then use this as buttons and every time a person has to click, your logo makes an imprint. Obviously it will need to be much smaller than the main logo on your page or other areas to be used as a menu icon, perhaps as small as 16 x 16 pixels, but the reduced image will continue your branding throughout your pages and offer a benefit to your internet marketing effort.
Additionally, with this level of branding throughout your site there will be no doubt in your visitor’s mind where they are. You can even make it so a visitor bookmarking your site will see the icon in his or her favorites, further imprinting the image. Remember, returning visitors often buy more than first time visitors and keeping your image in their minds will aid your internet marketing efforts With a bit of creativity, you can make it so prospective customers automatically think of you when they see your logo. This is one of the simplest yet most effective branding methods.
Next week ….. More on “Branding”
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3. ) Our series on “Using PLR Products for Profit” continues …
Part 5. Slice and Slim Content for Article Directories
Another great way to use PLR e-books is to slice them down into multiple different
articles and tutorials articles and then submit them to article directories.
Some of the most popular directories include:
– ArticleAlley.com – http://www.articlealley.com
– ArticleBeach.com – http://www.articlebeach.com
– ArticleCity.com – http://www.articlecity.com
– Buzzle.com – http://www.buzzle.com
– EzineArticles.com – http://www.ezinearticles.com
– GoArticles.com – http://www.goarticles.com
– IdeaMarketers.com – http://www.ideamarketers.com
The purpose of these directories is so that online publishers can take your article and post it on their sites, newsletters, blogs etc. the great part about this is that all of your articles and tutorials will have a link back to your website on them.
Interestingly, most article writers find that the main advantage of submitting these articles is for SEO purposes. Not only do you get one-way links pointing to your sites but your articles also tend to pull in search engine traffic.
That means that, ideally, at least some of the articles you create from your e-book
content should be designed to pull in search engine traffic.
To do this, follow these two simple steps:
– 1. Find out what words, specifically, your market is using to find
information in your niche. Simply use the keyword tool of your choice (like WordTracker.com or Google.com‘s keyword tool), enter in your broad keywords, and you‘ll get a list of all sorts of keywords searchers use.
Note: Unless you’re a search engine expert, then you’re looking for “long tail” keywords. These tend to be longer phrases that might not get as much traffic as other words, but they’re also easier to optimize for so you can grab top spots
in the search engines.
– 2. Once you have your words, then create content around these
keywords. Your article title should include your keywords, and the body
should include these words at about a 3% density rate (meaning the keywords
show three times for every 100 words of content). You can easily add your
keyword content into the articles and tutorials that you break out of the ebooks
from your PLR collection.
Don‘t write for the search engine alone. Human readers are going to find these – and these are the people that you need to impress. You want them to read your entire article, all the way down to your resource box (byline). And then your byline needs to give them a reason to click through to your site.
Nest week Part 6. “Creating Content for Free Publicity”
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See YOU Next Week in your “Tuesday Tipster”
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